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Agent Fees & Marketing Costs

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Property Value Estimate

A current estimated value of your South Yarra property, before talking to the experts.

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List of Top South Yarra Real Estate Agents

There is a huge difference between good and bad agents.

The best agents don’t just sell loads of properties - they sell them faster and at higher values. We've collected data on all of the top agents in South Yarra below, so you can see what kind of difference an experienced agent makes.

In the past 12 months, South Yarra real estate agents have sold 1089 properties. Houses in South Yarra spent 36 days on the market before selling and apartments 54 days. Most properties sold were units.

We have prepared a shortlist of agents operating in South Yarra, but the agents on this list may not suit your style of property. Individual agent performance can vary significantly, even if the agents share the same agencies or office.

Which Real Estate Agent calculates a list of 3 top local agents from all agent sales data in the area, personalised to your property. Get started with our agent comparison tool.

Which Real Estate Agent's Best South Yarra Agents

Good agent selection means you increase your chances dramatically of a higher property price and an easy, quick sale. We can calculate a shortlist of top agents through our agent comparison tool.

To start selling, it's best to speak with a top-performing local real estate agent who has experience with properties like yours and can work well with you.

Properties Sold

1089

(12 Months to Mar 2024)
Different Agents Used

126

(Mar 2024)
Different Agencies Used

37

(Mar 2024)

A suitable agent should be focused on selling property near yours (bonus for the same street!), experienced at selling property like yours, have a strong history of successful negotiations, and possess a personality that works well with potential buyers and yourself. Most agents have a particular focus, e.g. houses within a certain area, price bracket, and a ranking within their office. We do everything we can to identify these agents for you.

We've crunched the numbers on properties sold in South Yarra and have identified top agents that don’t just sell a lot of properties, but those that appear to sell for more and faster than their competitors.

South Yarra Agents That Sell For Higher Prices

Suburb Avg.
$1,246,047
Top 3 Agents
$2,977,500

Top agents achieved 2.4x higher prices than the suburb average.

Skilled real estate agents can increase the value of your South Yarra property through negotiation and driving competition among buyers. With strong negotiation skills and connections within the South Yarra real estate field, they often deliver more than other real estate agents can.

South Yarra Agents That Sell Faster

Suburb Avg.
73 Days
Top 3 Agents
32 Days

The top 3 agents in South Yarra sell 2.3x faster than the suburb average.

A strong advertising strategy or an extensive buyer’s database typically speeds up the selling process immensely, so ensure your agent can provide both.

South Yarra Agents With The Most Experience

Suburb Avg.
1
Top 3 Agents
6

Top agents achieved 6.0x more sales than the suburb average.

Good real estate agents have a sales record that includes sales in suburbs surrounding South Yarra. You need to find a top agent with sales histories and expertise handling similar properties to yours in or near South Yarra.

Why Use Us

Our service is 100% free and no obligation to you.

We are an independent Australian company that helps property owners make informed decisions on which real estate agent to use. We provide independent performance data on real estate agents, making it easy for you to identify the best suited agents to interview and ultimately achieve the best price.

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What To Pay Your South Yarra Agent

The lowest fee should not be your top requirement in an agent. Rather, you should look for agents that can strongly back up their fee structure and commission rate.

An agent with a strong sales background in selling quickly and for a higher price will often cover their fee and more. Receive a shortlist of top agents in the local South Yarra area from our agent comparison tool to sell confidently.

South Yarra is one of the more affordable suburbs in Australia when it comes to real estate agent commission rates. Experience has shown us that real estate agent commission rates in South Yarra average around 1.9%.

The commission rate in South Yarra is on average lower than most other suburbs in Australia, which means you get to keep some more of your profit compared to sellers in other areas. Don’t forget that you can still negotiate a better rate with your agent, or how much goes into advertising.

1.9%
South Yarra Average Commission Rate
~2.1%
National Average Commission Rate

Use the real estate agent fee calculator below to determine how much it may cost to sell your property in Victoria. Amounts calculated include 10% GST, but exclude other costs an agent may charge such as advertising and marketing.

$0.00

Estimated Agent Commission

More Information

The data on this website, including in the graphs and calculator, is approximate in nature and should not be relied upon.

Talking to a top local real estate agent is a good first step to determine what you may be required to pay to sell your property and to understand the local property market.

The graph and calculator use data collected by Which Real Estate Agent in 2019, and provides a state-wide average estimation of commission rate. The data presented should only be used as an indication of what you may be required to pay.

Be careful of extra fees that may be charged by a real estate agent. We recommend you properly review the agency agreement and cost schedules, so there are no surprises when you are presented with the final bill.

There is almost always room to negotiate commissions with agents. Do not be afraid to ask for an agent fee structure that favours your situation and ensures the agent does their job.

However, remember that an agent willing to drop their agent fees to rock-bottom are not likely to have your best interests at heart. Make sure you’re not just padding out someone else’s sales statistics - you should spend a little more to make more.

Need more information about agent fees or costs? Read our comprehensive guide to the fees charged by agents here.

Frequently Asked Questions

SHOULD I SELL MY HOUSE IN South Yarra IN 2024?

According to our data, you may want to consider selling your South Yarra property in 2024.

South Yarra has seen an average price growth of -0.7% over the last 10 years for apartments and units, which may make selling a little harder. Good agent selection will be important here to ensure you receive your property's worth.

Price growth for South Yarra houses over the last year has been above the ten year annual growth rate, coming in at 18.9% for houses (compared to the 10 year average, 6.2%).

Units/apartment values over the past 12 months in South Yarra have stayed equal for -0.4%, compared to the 10 year average, -0.7%.

To find out how to sell your house and to find the best agent, click here.

WHAT IS MY HOUSE PRICE ESTIMATE?

There are several variables that can affect property values in South Yarra. To accurately estimate the value of your South Yarra property, these variables need to be taken into account.

One of the most significant, but surprising, contributors to your property price is proximity to loud areas or industry.

Several nearby types of infrastructure may drive your house value estimation down. Public infrastructure such as busy roads or flight paths could generate a lot of noise pollution which may deter some buyers, leading to your property selling at a lower price.

With so many potential factors affecting a property’s price, it’s best to do some research before talking to agents.

Figure out the value of your home, and start your selling journey with some confidence. Get started by requesting a property appraisal from an agent today.

WHAT ARE THE STEPS TO SELLING MY South Yarra HOUSE?

There’s a lot to think about when selling your South Yarra property, and a lot of it happens before signing up with an agent.

Initially, you should look at the South Yarra property market and see if the conditions are right. Get an idea of how much your property is valued in the present day, starting with an independent property value report. Then you will want to contact and interview multiple agents (ideally around 3) and discuss selling methods, advertising and fees.

Making mistakes at this stage could cost you a lot of time and money. Hiring an experienced local real estate agent betters your chances of a hassle-free selling process that ends in a good result for you.

If you need more in-depth information on each step of the selling process, read our comprehensive guide on selling here.

HOW DO I FIND THE BEST REAL ESTATE AGENT IN South Yarra?

To find the top agents in your area, look into the sales histories and statistics behind each agent in your area. The best indicator is experience selling similar properties in the local area. This equates to knowledge behind positioning the property to the target market and an active list of prospective buyers that ultimately assists in achieving the best price.

Interview multiple agents to get a feel for fees and quality, and ask for as much proof as possible that they can do the job well.

Get more guides on choosing or finding the best agents here. Get a free shortlist of real estate agents in South Yarra by using our real estate agent comparison tool. We look into agents who sell quickly for the highest prices to ensure you get the best result.

HOW COULD THIS SERVICE BE FREE?

If an agent we suggest is successful in selling your home, they pay us an industry-standard referral fee. If the agent is unsuccessful, there is no fee payable.

This means it is in our best interest to find a top-performing real estate agent that can sell your property with minimum fuss.

IS YOUR AGENT ANALYSIS BIASED IN ANY WAY?

No. In comparison to our competitors, we do NOT have a limited database of agents to work with. We do not have special agreements with any agents or agencies for property sales.

Which Real Estate Agent is unique in that we carefully analyse the local agents in the area and base our recommendations upon individual agent sales histories and customer reviews.

In addition, we receive the same referral fee regardless of which suggested agent is chosen by you. We only receive the fee if the property is sold.

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South Yarra Suburb Overview

South Yarra is a suburb of Melbourne, Victoria, Australia, 4 km south-east from Melbourne’s Central Business District. Its Local Government Area are the Cities of Melbourne and Stonnington. At the 2011 Census, South Yarra had a population of 19,134.

The area east of Punt Road is in the Local Government Area of the City of Stonnington and the area to the west is in the City of Melbourne.

The main shopping region of South Yarra runs along Toorak Road and Chapel Street. Trade along these two arteries are focused on trendy and upscale shopping, restaurants, nightclubs and cafe culture. The area of South Yarra centred along Commercial Road is one of Melbourne’s gay villages.

South Yarra is also home to some of Melbourne’s most prestigious residential addresses. Residential land price records have been set by properties in Domain Road, Walsh Street and Fairlie Court.

South Yarra was originally inhabited by the Wurundjeri tribe of the Kulin aboriginal nation.

The area was settled by European settlers in the 1830s, around the time of the establishment of Melbourne. During the 1840s, it became popular with wealthy citizens of Melbourne as a suburban retreat from the town. Several large houses were built and, together with neighbouring Toorak, it maintained its upper-class reputation into the post- Second World War period. South Yarra Post Office was open briefly in 1854, then reopened on 21 June 1858.

During the 1920s and 1930s, many of the large gardens of the older mansions were subdivided and blocks of flats became a feature of the area. From the 1930s, the area around Park Street, where large numbers of flats had been built, became a popular neighbourhood for middle-class homosexuals;at that time an illegal subculture in the state of Victoria.

The building of apartment buildings, particularly around South Yarra railway station, continued into the 1960s and 1970s and today South Yarra is one of the most densely populated suburbs in Melbourne.

On October 12, 1988, police officers Steven Tynan and Damian Eyre were murdered in Walsh Street, South Yarra.

On July 8, 2002, the Salt nightclub in Daly Street was the site of a dispute which resulted in the murder of three men. On September 19, 2005, seven men were found guilty of murder, in the Supreme Court of Victoria. The nightclub was particularly notorious for criminal activity and was finally shut down.

South Yarra has several local attractions. Perhaps the best known is Chapel Street. The South Yarra section of the famous street is the most fashionable and upmarket end. A major landmark is The Jam Factory, old factories converted into an upmarket shopping centre and cinemas. The Como Centre is a large shopping centre on the corner of Toorak and Chapel Streets, which combines with an office building, South Yarra’s tallest, which houses the headquarters for ATV-10 and Global Television’s TV production facilities.

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